SurveyStud conducted a survey via Twitter between Dec. 4-11, 2015, among 572 young girls 8-18 years of age.
What we discovered:
At Least One in Five Young Girls Have Negative Feelings When They Don’t Wear Makeup:
At least 20 percent of girls who have ever worn makeup have negative feelings when they are not wearing makeup, reporting feeling self-conscious (20%), unattractive (17%) and naked/as though something is missing (15%). Only five percent of these girls said going without makeup made them feel more attractive.
Young Girls are Starting to Wear Makeup Much Earlier:
Almost three in five young girls surveyed (58%) admitted to wearing makeup. Of the girls who wear makeup, two-thirds (65%) started between the ages of 8 and 13: Twenty-nine percent between the ages of 14 and 16, 50 percent between 11 and 13, and 15 percent between the ages 8 and 10.
Not Being Seen Without Makeup:
Over a quarter of girls who wear makeup (27%) rarely/never leave the house without it. The places that makeup-wearing girls felt were acceptable to be seen without makeup were home (89%), pool or beach (84%) and gym (82%). The places that were least acceptable were a friend’s house (67%) and school (58%).