Startup Hustle, Scale, and Culture

…So you want to scale your company and maintain that startup feeling

The more you expand, however, the more difficult it is to maintain that startup feel, to sustain the uniqueness that once defined your company’s culture and climate. Now, as a larger company, accountability has increased, there’s an array of different personalities to manage, and you want to ensure each employee is happy, productive and is the right fit for the job role so you can maintain the right scale to match the current demand.

Sounds easy, right? Not so much. Here’s the dilemma: What got you “here” won’t get you “there” — at least, not the same processes, or means by which your company produces output. However, the principles of trust, communication and teamwork will.

In reviewing the challenge that lies before you in terms of growing the company while preserving its culture, there are myriad intangibles to consider. To turn those unknowns into something more palpable, use the following guideline to gain a better understanding of what can be preserved, what cannot, and how you and your company can stay relevant:

1. Clean house: 

What worked in terms of productivity three years ago is obsolete today for the simple fact that technology has changed, which suggests that the tools and systems used to lead people must change.

Whether it’s three people, 20 people, or 100, each team size necessitates its own individual management approach. Matching the inputs of human capital with their intended outputs requires different processes and management styles at each stage of the growth game.

2. Save yourself:

The principles that govern your brand and the values upon which you initially founded your startup are enduring beliefs that never grow old. Values and behaviors such as service, humility, communication and feedback only serve to improve the company and keep it alive.

In other words, will a new process build trust or deplete it–then ask yourself why!

3. Merge the two 

Scaling isn’t easy. It’s almost as if you’re starting from scratch because what works with 100 employees is completely different than what works with 1,000. Keep it simple by building upon the very elements that sparked your desire to start a business.

As always if you like what you read live a comment.

If it seems I plagiarized any of this… ha I may have.  

Regardless leave a comment

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